The Future of Investor Relations

In this episode of the TokStocks Podcast, we delve into the evolving landscape of investor relations with Alyssa Barry, Principal and Co-Founder of irLabs. With over 15 years of experience in IR, capital markets, and corporate communications, Alyssa shares her journey and the inspiration behind founding irLabs. She discusses how irLabs stands out in the competitive market through ethical practices and a global approach. Alyssa provides insights into the impact of digital and social media on modern IR strategies, trends shaping the future of investor relations, and her memorable experiences in the industry. Learn about her work with notable clients like CSE: BOIL and CBOE: DEFI, and gain valuable advice for companies looking to enhance their IR strategies.

Congrats to Alyssa and her co-founder Caroline on their latest news! irLabs has been acquired has been acquired by Alliance Advisors, a leader in corporate governance advisory services. Alliance Advisors, headquartered in New Jersey, with offices in New York, Toronto, the UK and Hong Kong, is expanding its global IR practice. They currently own LHA Investor Relations, with a primary office in New York and their teams located nationwide. The acquisition of irlabs is a pivotal step in this expansion. Alliance has an ambitious strategy to build a leading global IR firm, and Caroline and Alyssa will be leading this global strategy as President and COO, respectively.

🌐 Learn more about irLabs and their services: https://www.irlabs.ca/
📈 Explore their latest insights and case studies: https://www.blog.irlabs.ca/
📲 Follow irLabs for real-time updates: https://www.linkedin.com/company/irlabs/

👍 Like, comment, and subscribe to the TokStocks Podcast for more expert discussions on investor relations and capital markets.

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Chapters for your viewing pleasure:

00:00 - Introduction and Background
02:23 - Founding IR Labs and Filling the Gap in the Market
03:50 - Memorable IR Experiences
05:11 - Defining Investor Relations
06:04 - Importance of IR for Public Company Success
07:00 - Changes and Impact in the IR Landscape
08:19 - Trends and Challenges in the Canadian Capital Markets
09:13 - Considerations for Listing in the US
10:42 - Other Trends and Challenges in IR
12:30 - Common Mistakes in IR Strategy and How to Avoid Them
13:26 - Case Study: Beyond Oil
14:49 - Case Study: DeFi Technologies
16:41 - Key Factors in Evaluating Potential Clients
18:19 - Qualities in a Management Team and Red Flags to Watch Out For
21:12 - IR Labs Acquired by Alliance Advisors
22:07 - How to Learn More About IR Labs
22:33 - Final Thoughts and Advice for Enhancing IR Strategies

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Vested One Media Inc., owner and host of the TokStocks Podcast, is a financial media company that connects retail investors with market commentary, usually privy to institutions, such as CEO interviews and insights into the markets, sectors and deal flow that could deliver massive potential gains.

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